What Real Estate Agents can Learn About Digital Marketing from Other Industries


Using digital marketing to grow your real estate business means constantly being on the lookout for what’s new; after all, digital marketing is constantly evolving. Checking out what works for other industries and companies is a great source of ideas, and can help you stay ahead of the curve. Here are just a few real […]

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5 Digital Marketing Mistakes Real Estate Agents Should Avoid


Real estate prospects and clients have certain expectations of your digital marketing and online presence. They expect a mobile optimized website, an active blog and social media presence and an easy way to get in touch with you, just to name a few! You don’t have to be a marketing expert to meet these expectations […]

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Digital Marketing Roundup: A Reading List of Our Top Insights


When it comes time to shore up your marketing efforts, a Google search is a great place to start—but the results can be overwhelming. Even here at IXACT Contact the amount of digital marketing content we produce can be daunting. We regularly publish great content to help you make the most of your marketing resources […]

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3 Reasons to Choose a Real Estate Specific CRM


Real estate has been, and always will be, a profession built on relationships. However, the way in which these relationships are managed and nurtured has evolved. Gone are the days of flipping through your rolodex or a jumbled collection of business cards to find new clients. Nearly every top real estate agent today uses some […]

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A Real Estate Agent’s Guide to Connecting with Millennial Buyers and Sellers


Marketing to Millennial Real Estate Clients

Millennials make up 34% of all homebuyers, and 66% plan to purchase a new home in the next five years. That’s a significant segment of the real estate market that you don’t want to overlook! As you’re likely aware, the millennial generation has distinct shopping and buying behaviors, communication preferences and expectations that should be considered […]

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Simple Social Media Marketing Strategies for Real Estate Agents


Real estate agents across North America have been using social media to connect with real estate clients for many years now, leveraging sites like Facebook, LinkedIn, Twitter, Instagram and YouTube to reach and engage clients and prospects – all with a goal of driving new business. If social media is on your radar as a […]

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