How to Connect with a Millennial Home Buyer


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Saying the words ‘Millennials’ and ‘home ownership’ in the same sentence usually has mixed results – especially with experts lamenting them for not jumping into the real estate market in droves. Millennials have been the primary marketing focus of almost every business model in virtually every industry, mainly because they are the largest generation in […]

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6 Tips for a High-Octane Instagram Account


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As social media continues to evolve and grow in popularity, Instagram is the platform on steroids as it dominates the social media game, making it the fastest growing social media platform across the planet. Consider this, in less than six years, we’ve shared over four times more photos than there are human beings on earth! […]

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5 Real Estate Problems That Are All Too True


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It’s almost a prerequisite to have a good sense of humor in an environment that is so unpredictable and has you working with folks from all walks of life. Let’s take a look on the lighter side at some of the things you would see circulating online under #RealEstateProblems – things that only real estate […]

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How to Inject Creative Life Into Your Emails


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We all need fresh inspiration from time to time in our lives. Whether it’s in our personal lives or our professional responsibilities, sometimes the monotony of routine can start to wear on you. The same goes for a marketing strategy, with email being the one marketing channel that can sometimes feel like a complete hit […]

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Building the Foundation of Your Database


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Your database serves as your own personal encyclopedia, and managing this list daily will always generate a large percent of your business – if you do it correctly and stick to it. Consider this, people that know, like, and trust you already want to do business with you, so it makes sense to grow your […]

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Booming Marketing Trends in Real Estate


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Real estate marketing is evolving at a rapid pace, and in such a competitive environment, real estate agents need to be at the forefront of cutting-edge trends to appeal to the needs of their evolving clientele. Hot markets, fluctuating demand, evolving technology, and new generations of homeowners all play a role in shaping the real […]

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