Why Your Realtor Website Might Be Overlooked

woman on computer

Last year, over 240 million unique internet users visited real REALTOR websites (RealTrends).  Many real estate agents focus time and energy on getting as many visitors on their website as possible, in hopes of getting as many leads as possible. I often hear from discouraged Realtors who have invested time and money into a professional […]

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The #1 Misconception about Real Estate Lead Generation


Lead generation is a hot topic in the world of real estate. Many agents believe that if they could just get more leads, they would close more sales and make more commissions. The stark reality is that the majority of agents don’t actually have a real estate lead generation problem; they have a lead capitalization […]

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[INFOGRAPHIC] 4 Ways to Generate Real Estate Leads

real estate retention

  Lead generation is a hot topic with real estate agents, and for good reason! Without a steady stream of leads, you risk your business and commissions drying up. That’s why I wanted to share this Inforgraphic from iHomefinder with you. This clever piece reveals 4 important ways to generate real estate leads by using […]

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5 Bold Tips to Grow Your Contact Database

grow database

Email marketing remains a primary strategy for real estate agents! As organic reach dwindles on social media, and search engine optimization becomes an endless task, email marketing provides a simple and direct way to stay in contact with your prospects and clients. There’s just one challenge: expanding your contact list! While lead generation pages can […]

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5 Things a REALTOR Should Never Say to Leads

things a realtor should never say

Do you ever look back on a conversation and wish you had said something differently? It happens to the best of us. When you’re communicating with real estate leads and past clients, it can be challenging to handle every conversation perfectly. But being aware of what you’re saying (or not saying) can help you begin […]

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The 3 Best Ways to Get More Real Estate Testimonials

top performing realtor

Real estate testimonials from your happy clients are a powerful business-building tool. In fact, they’re one of the best credibility indicators in your real estate marketing arsenal. Real estate leads expect you to be biased but they trust that other buyers and sellers will tell it like it is. That’s why testimonials are so powerful; […]

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