3 Signs You Need a Real Estate CRM

You’ve been telling yourself that sticky notes and your disorganized email inbox are more than enough for you to get by in your real estate business. But as a real estate agent you have a million things to take care of in a day, and it’s easy for things to slip through the cracks when there isn’t a proper system in place. Plus, who wants to just “get by” when you could be doing phenomenally instead? If you’ve been denying that you need a real estate CRM, we’ve got 3 signs that it is time for you to reconsider.

1. Hot Leads are Turning Cold

You’ve put in the work to generate more leads, but are finding very few of them are converting. This could be because you aren’t responding quickly enough, you aren’t following up appropriately, or failing to demonstrate your expertise. You know what can help with all of that? You guessed it – a real estate CRM! With IXACT Contact, you can have new lead notifications sent directly to your email and phone so you never miss an opportunity. We also have automated drip email campaigns that will help you to nurture your leads to conversion by staying in touch and demonstrating your expert level knowledge.

2. You Are Missing Keep In Touch Opportunities

Have a past client who has given you multiple referrals, but you haven’t spoken to in a year? Or did you miss a current client’s birthday? These are critical errors for your real estate business, and clear signs it is time for you to start using a real estate CRM. Using IXACT Contact, you can set up automated keep in touch reminders so those A-List Clients are never left behind again. You can also mass assign birthday and move-in anniversary reminders so you can reach out with a personal touch and maintain those important relationships you worked so hard to gain in the first place.

3. Marketing Communications are Few and Far Between

You can’t remember the last time you sent out a newsletter let alone posted on social media, and don’t know where you would fit those things in anyway. Believe it or not, a real estate CRM like IXACT Contact can help you here too. With IXACT Contact, you get an automated monthly e-Newsletter every month that contains 3 fresh articles. We also provide templates for Just Listed or Just Sold flyers, and a library of e-Greeting cards. This makes it simple for you to improve your email marketing game. IXACT Contact also offers Social Stream, an automated content curation tool for real estate sales professionals. It can be set up in 10 minutes, and you’ll have high quality, branded content delivered to your Twitter and Facebook pages up to 3 times a day 7 days a week.


The truth is, there is no real estate agent who couldn’t benefit from using a real estate CRM. It’s a tool that will help you keep organized, improve your business, and all without adding a lot of extra time to your day. So don’t wait.Start your FREE 5 week trial of IXACT Contact now.