Below is a great post on the Trulia pro blog by Tara-Nicholle Nelson. We’ve decided to share it with you today because you can use these great tips Tara discusses not just for blog post ideas but for all the real estate email marketing you’re doing with your Agent CRM. IXACT Contact’s Agent CRM, for example, comes with a professionally designed and written monthly e-Newsletter, blank e-Newsletter templates that you can put your own content and images into, as well as Just Listed and Just Sold e-Cards and e-Flyers.
Blogging and email marketing should both be a part of your marketing plan for 2014. Make sure you’re taking advantage of your CRM, and its real estate email marketing templates, to help you do this quickly and easily.
Enjoy the article:
It has come to my attention that many a Power Agent-in-the-making has set a particular New Year’s Resolution for their digital marketing efforts: to blog or post to social media more often. One of the stickiest questions we end up pondering at our desks when trying to blog more is this:
“What on earth should I blog about?”
Some agents are just natural born writers and gifted storytellers. But if your talents lie elsewhere, or if you’re just time-impacted and struggling just to get blog posts up, keep in mind precisely why you’re blogging in the first place. For most of us, blogging falls into the category of personal branding, so your content should be clearly tailored to help prospective clients understand precisely what your expertise is and precisely how great you are at delivering it: how great an agent you will be if they email or call you.