How to Show the Lighter Side of your Brand


Personal branding can undoubtedly be challenging. And in the real estate game, it is entirely a relationship building business, meaning that people want to get to know you – not the business version of you – the real you. They can cut through all the marketing speak and know when your content is genuine or […]

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5 Real Estate Branding Ideas for 2020


If you’re like the many other real estate professionals we communicate with regularly, you’re responsible for everything from your lead generation to marketing to paperwork and more.  In other words, you are the ultimate one-man/one-woman show. As an entrepreneur you aren’t just part of a brand; you ARE your brand and that means balancing a […]

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