How to Start Marketing With Clients – Not At Them


Real estate marketing is not a one-sided conversation anymore. In fact, the consumer holds so much power nowadays that in this competitive business environment; they are a lot more educated than ever before. With so much information digitally accessible, they come equipped with an onslaught of data, resources and peer-to-peer knowledge that they bring to […]

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5 Marketing Practices That Have No Place in 2017


The days of traditional marketing are numbered, but some businesses haven’t caught up with the times yet. Due to lack of digital know-how or resistance to adopting new methods, many antiquated marketing practices are still lingering in the real estate industry, and they’re quickly becoming ineffective. The internet has irrevocably altered how people find and […]

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Booming Marketing Trends in Real Estate


Real estate marketing is evolving at a rapid pace, and in such a competitive environment, real estate agents need to be at the forefront of cutting-edge trends to appeal to the needs of their evolving clientele. Hot markets, fluctuating demand, evolving technology, and new generations of homeowners all play a role in shaping the real […]

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IXACT Contact Business Development Update – Part 3


Last but not least, I have to give a very big and very special shout-out to an amazing new partner – Jennifer Allan-Hagedorn of Sell With Soul.  Jennifer is a former Agent who is now a wildly successful author and blogger with thousands of devoted followers of her Sell With Soul philosophy and approach to […]

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IXACT Contact Business Development Update – Part 1


This is Part One of a three part update on recent happenings in the world of IXACT Contact.  Parts Two and Three will follow over the next few days. To say things have been very busy for IXACT Contact on the marketing and business development front would be a big understatement.   So I thought I’d take […]

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