5 Real Estate Branding Ideas for 2020


If you’re like the many other real estate professionals we communicate with regularly, you’re responsible for everything from your lead generation to marketing to paperwork and more.  In other words, you are the ultimate one-man/one-woman show. As an entrepreneur you aren’t just part of a brand; you ARE your brand and that means balancing a […]

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One Solution to all of your Real Estate Marketing Automation Needs


It may or may not come as a surprise to you that marketing automation is on the rise nowadays, especially when it comes to marketing your own business, specifically your real estate business. In fact, Marketo has reported  that 44% of companies that implement marketing automation see a return on investment within six months and […]

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How to Start Marketing With Clients – Not At Them


Real estate marketing is not a one-sided conversation anymore. In fact, the consumer holds so much power nowadays that in this competitive business environment; they are a lot more educated than ever before. With so much information digitally accessible, they come equipped with an onslaught of data, resources and peer-to-peer knowledge that they bring to […]

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5 Marketing Practices That Have No Place in 2017


The days of traditional marketing are numbered, but some businesses haven’t caught up with the times yet. Due to lack of digital know-how or resistance to adopting new methods, many antiquated marketing practices are still lingering in the real estate industry, and they’re quickly becoming ineffective. The internet has irrevocably altered how people find and […]

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Booming Marketing Trends in Real Estate


Real estate marketing is evolving at a rapid pace, and in such a competitive environment, real estate agents need to be at the forefront of cutting-edge trends to appeal to the needs of their evolving clientele. Hot markets, fluctuating demand, evolving technology, and new generations of homeowners all play a role in shaping the real […]

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