How to Leverage Social Proof as a Real Estate Agent


“Smart marketers know that social proof is the marketing tactic for easing the minds of worried customers.” Social proof is the new cornerstone to a focused marketing campaign, because it’s the type of collateral that connects happy customers to prospective customers – and with the bombardment of modern marketing messages, this will strike a chord faster. According to a […]

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How Visual Storytelling is Shaping Real Estate


Have you ever heard the phrase, “a picture is worth a thousand words?” This famous idiom is based on the idea that a complex idea can be conveyed with just a single still image – and marketers took note of this powerful idea. Visuals have long been a cornerstone to a successful marketing strategy, to the […]

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3 Reasons Why Email Marketing is Essential for Agents


Real estate professionals can feel pressured to out-spend one another when it comes to digital marketing. Fortunately, the best bang for your buck is an easy-to-use CRM like IXACT Contact. A recent article by EContent illustrated 3 key reasons why email remains the go-to solution for digital marketing. We’re going to share those reasons, along […]

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