How to Leverage Social Proof as a Real Estate Agent


“Smart marketers know that social proof is the marketing tactic for easing the minds of worried customers.” Social proof is the new cornerstone to a focused marketing campaign, because it’s the type of collateral that connects happy customers to prospective customers – and with the bombardment of modern marketing messages, this will strike a chord faster. According to a […]

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5 Real Estate Problems That Are All Too True


It’s almost a prerequisite to have a good sense of humor in an environment that is so unpredictable and has you working with folks from all walks of life. Let’s take a look on the lighter side at some of the things you would see circulating online under #RealEstateProblems – things that only real estate […]

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How a Real Estate CRM Can Build Your Customer Advocacy Program


  Companies became wise many years ago that putting their happy customers in front of prospective buyers was paying dividends, because advocates do exactly that, they advocate on behalf of you brand. Nowadays, with all of the marketing messages overloading ones system, consumers are sceptical to believe what an advertising campaign is telling them – […]

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5 Referral Generators to Boost Your Business


Every real estate agent knows that the best source of new business is a referral from a happy client. New clients that are driven to you from a positive referral will be more motivated to work with you, than clients who are looking around for the best agent. Increasing your referral business is one of […]

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How Tapping Into Your Community Builds Your Business


When you look at the socially progressive brands that really resonate in the market nowadays, the ones that find causes they’re passionate about and incorporate their message into their business are the ones that have built a solid foundation for the future. Clothing company, Ten Tree plants 10 trees for each purchase and allows you […]

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Why Real Estate Agents Struggle in 2017


While economic uncertainties continue and a changing global economy dominating the everyday headlines, it’s clear to many why real estate agents struggle to get ahead – especially in the aftermath of the housing crash. However, while these issues on the macroeconomic level are important to take note of, they aren’t the primary reasons that plague […]

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