5 Blogging Mistakes – And How to Fix Them


Blogging has been a pillar to a powerful marketing plan for some time now, and has the staying power of a long-term, sustainable strategy. It helps drive traffic to your site, effectively nurtures leads and can be an incredible brand enhancer by helping to position you as a thought leader. However, you can’t just blog […]

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How to Actually Generate Good Quality Leads on Facebook


What started out as a project inside a Harvard dorm room has exploded to a cultural phenomenon, reinventing the way we connect with each other around the globe. Facebook is a social media giant that people use to connect with friends and family, watch videos, get news updates, and maybe even do some networking. Latest […]

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5 Ways to Lose a Lead Real Quick


Forgive us if we sound like a broken record here, but in order to reiterate our point – leads are the lifeblood of any business and should be given the same level of attention as you would any other client. If a prospect was recommended to you, found you online or heard about you by […]

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How to Show the Lighter Side of Your Brand


Personal branding can undoubtedly be challenging. And in the real estate game, it is entirely a relationship building business, meaning that people want to get to know you – not the business version of you – the real you. They can cut through all the marketing speak and know when your content is genuine or […]

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How to Inject Life into a Stale Blog


If you have ever tried to come up with exciting ideas for your blog posts, you’ve likely come face-to-face with the archnemesis of productivity: Writer’s Block. It’s common for many people to sit down at their computer, ready to churn out content, only to be met with a dreadful lack of ideas. Though even world-class […]

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