The #1 Email Marketing Mistake Made by Real Estate Agents


An effective real estate email campaign isn’t rocket science! It takes an organized lead database, good message content, compelling subject lines, solid marketing strategies and consistent effort. Of course, it helps tremendously if you have an excellent CRM for real estate! However, even with all of these things in place, agents can struggle with lead […]

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4 Lies Real Estate Agents Tell Themselves


An article originally published on Inman exposes 4 harmful lies that too many Agents tell themselves about their business.  Are you guilty of telling yourself any of these untruths? To paraphrase what the author wrote, real estate agents already struggle with the misconception that all agents are greedy rather than helpful. It’s even worse that  many […]

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First-Time Homebuyers are Dangerous-Fact or Fiction?


6 MIN READ   First-time home buyers have historically been a large niche for real estate agents. As each generation enters the workforce, their desire to own a home logically follows right after.  This trend has been hotly debated as the rise of the millennial homebuyer has spurred some interesting opinions. Conversations in recent years […]

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A Few Things you didn’t know an Efficient Real Estate CRM could do


Everyone seems to have a different idea about the term “real estate CRM.” For many of us, a CRM is that thing we’ve been meaning to get to, but just haven’t found the time to research and implement it yet. There are several different ways you may define a CRM and there are many different […]

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Build your Real Estate CRM Database with 4 Easy Steps


An agent’s real estate CRM database is one of their most prized processions. It’s the backbone of a sales professional’s business, being the source of repeat and referral business. The more quality contacts in your real estate CRM database, the more repeat client transactions and referrals will likely come your way. No wonder most real […]

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