Where Do Real Estate Buyers Find Their Agent?


real estate sales

When you’re deciding how to allocate your marketing budget, spend some time considering where real estate buyers are searching for a REALTOR.  Ideally, you want to “fish where the fish are.”  Make sure you have a presence in the right places and you’ll find more, better quality leads who are ready to move! In this […]

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Why Email Marketing Works for Real Estate Agents


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Finding cost-effective marketing solutions is a priority for real estate agents. And with ever-growing advertising options available, it’s tempting to throw money around and see what works. Yet this type of random marketing experiment rarely brings results. The fact is, you can save time and money by using the proven power of email marketing with […]

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Using Email to Leverage Your Real Estate Marketing Strategies


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Real estate agents invest time and money in their Realtor websites, social media pages and CRM software, but they may not realize how to tie these efforts together! A recent article in Entrepreneur magazine revealed why email should be at the center of your real estate marketing marketing. We’re sharing the highlights, along with our suggestions […]

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Successful Email Marketing for Real Estate Agents


realtor email marketing

Real estate agents understand the importance of email marketing, but some do not realize that real estate marketing is a form of content marketing. In fact, real estate agents are such good salespeople, that it can be difficult for them to stop “selling” to their audience! In order to get your email recipients to convert […]

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How to Brand Yourself as a Real Estate Agent


realtor branding

Today I’m sharing a post with you from iHomeFinder, a leading national provider of real estate search technology and websites. To be successful, there are many things you can do in your real estate market. We recommend doing six things to brand yourself as a real estate agent and make your mark in the world. Personalize your […]

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Ask an Expert: Answers to Your Top Real Estate Marketing Questions


Danny Wood

As the real estate industry has evolved and technology plays a bigger role in marketing every year, there are always new questions from REALTORS.  You want to make sure you’re being as efficient and effective as possible with your marketing efforts.  In this post, I invited real estate expert Danny Wood to answer some of […]

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