In my October 13th post, I gave some practical tips on how to gather relevant information on your contacts. But learning about your contacts is just half of the equation. The other half is to capture the information in your real estate CRM in an organized fashion, and to use that information to foster relationship building […]
A couple of weeks ago I wrote a post that outlined some of things you might want to learn about your contacts over time in order to build deeper and more meaningful relationships. This post generated a lot of questions about exactly HOW one goes about gathering this information. The key is to view this as […]
One of the key elements of successful referral and repeat marketing is keeping in touch with past clients. Only by communicating in just the right way, at just the right frequency, can you ensure a steady stream of referrals and repeat sales. But what if you’ve lost touch with a client you did business with […]
In my last post I outlined some of the tell-tale signs that you may not be doing as good a job at contact management as you think – or should. Now let’s turn the tables for a moment and look at some of the day-to-day benefits of practicing solid contact management and using a powerful and easy to […]