How to Master Real Estate Marketing Offline


real estate marketing offline

Are you feeling good about your online real estate marketing? Maybe you’re already sending out targeted emails and have a real estate website complete with a blog. If you’re still working on some of these elements, check out last week’s post Online Marketing Tactics for some tips. Today, I’d like to emphasize that although online […]

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Real Estate Online Marketing Tactics: Part 1


6 Tips for Building Your Real Estate Website Like a Pro 60% of buyers Google their real estate agent according to a study by RETechnology. What would a prospect find if they Googled your name? Do you have a professional Agent website for them to find online? Today I’m going to zone in on this […]

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15 Email Marketing and Copywriting Tips Agents Must Know


Most Agents know that email marketing is a sure way to connect with clients and prospects because it’s the platform most contacts use multiple times a day.  Although your clients are likely to receive your emails, the process requires a bit more activity on your clients’ end. They need to first open the email, decide if they want to […]

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4 Email Mistakes Real Estate Agents Should Avoid


Most real estate agents understand the need for effective email marketing, but some struggle with creating the right messages. Others make the mistake of saturating their audience with too many emails, which leads to opt-outs, spam flags and poor open rates. Here’s 4 common email marketing mistakes for real estate agents to avoid! 1. Sending […]

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Statistics Show Just How Crucial Referrals Are for Growth


Today I’m sharing an terrific blog by Kelly Phelan, originally posted on RETechnology.  Kelly presents seven statistics that demonstrate the effectiveness of referrals and the easiest way for agents to generate them. Kelly writes: Referrals are still the best way that real estate agents can find qualified, warm leads. Increasing your referral business can significantly boost […]

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22 of the Absolute Best Real Estate Closing Gift Ideas


For some people, buying gifts seems to come easily. But for many of us well-intentioned gift-givers, it’s a challenge to find the best, most thoughtful item to mark a special occasion. As an Agent, you often have opportunities to give gifts to your clients who have purchased their new home. It’s a lovely way to […]

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