Do Real Estate Agents Need to Blog?


Real Estate Blogging

Think of a blog as your own personal take on the field of real estate. You’re on the front lines every day, interacting with clients and following the market, and a blog is a valuable place to do a brain dump to share your insights with your growing network. To answer the question, “do real […]

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The #1 Misconception about Real Estate Lead Generation


Lead generation is a hot topic in the world of real estate. Many agents believe that if they could just get more leads, they would close more sales and make more commissions. The stark reality is that the majority of agents don’t actually have a real estate lead generation problem; they have a lead capitalization […]

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15 Email Marketing and Copywriting Tips Agents Must Know


Most Agents know that email marketing is a sure way to connect with clients and prospects because it’s the platform most contacts use multiple times a day.  Although your clients are likely to receive your emails, the process requires a bit more activity on your clients’ end. They need to first open the email, decide if they want to […]

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The Do’s and Don’ts of Real Estate Lead Generation


Lead generation is often on Agents mind.  Today I’m sharing a blog with you from Candi Looney that was originally published on Inman.  I like Candi’s “Do’s and Don’ts” approach to real estate lead generation. Candi writes: Here’s the thing about real estate lead generation that I don’t think many agents fully take into account when deciding […]

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Why You Aren’t Getting Leads from your Agent Website


website leads

Can you believe that last year over 240 million unique internet users visited agent websites (RealTrends)? That number is astounding, so it’s no wonder so many agents are creating their own agent websites. Your own branded site builds your online presence, makes you findable on the web, and helps your leads easily contact you. Creating a […]

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How to Breathe New Life into Old Real Estate Leads


Real estate leads are extremely valuable. Leads that turn into prospects, then clients, then closed clients are especially valuable. But what about those leads that don’t turn into anything? Are they a dead end? Should they just be thrown away? Not so fast. Old real estate leads are still important, they just need some encouragement. […]

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