Real Estate Marketing: How to Create Email Your Contacts Will Want to Read


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Today we’re reblogging an article written by Pamela Cendejas, a real estate virtual assistant and IXACT Contact affiliate.  In this article, Pamela shares some awesome tips that’ll take your real estate marketing from good to great. Not all real estate marketing emails are created equal so next time you sit down to write one, take […]

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Use Social Media to Stay in Touch with Past Clients


Facebook… Linkedin… Twitter… If you’re not already active on these websites, you’ve certainly heard about them. Social media is an effective way of staying in touch with friends, colleagues and clients online. Chances are, many of the contacts in your real estate contact management software — your prospects, past clients, business-to-business referral sources — already […]

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Why It’s Essential to Build Great Rapport with Other Real Estate Agents


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Do you care what other real estate agents think of you? You should. Your clients and referral sources will often ask other people they meet in the “home industry” for their opinion of you. Your clients will even ask your competition! So it pays to be respected by your peers. Now that doesn’t mean you […]

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8 Copywriting Tips to Improve Your Real Estate Marketing


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“Marketing copy” is key to your overall real estate marketing plan. It’s the most important element of your website, e-mails, letters, ads, and other sales materials. The words you choose speak to your real estate leads and clients – on your behalf – when you’re not there to do it in person. Copywriting is a […]

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An Amazing Way to Build Loyalty and Get More Sales


Just about everyone has made New Year’s resolutions or set goals for 2013. Perhaps yours is to grow your real estate database or use your real estate contact management system more to better stay in touch with past clients.  In fact, goal-setting is becoming increasingly common as the years go by. How can this goal-setting […]

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