Want to Work Well With Gen Y? 3 Crucial Questions Every Real Estate Agent Should Be Asking


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Generational differences mean that you may need to do things differently in order to be successful in your interactions with clients. You may have primarily been working with baby boomers but have started getting interest from the millennial generation (generation Y). If this is the case, you need to ask yourself specific questions; questions that […]

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5 Great Alternatives to Real Estate Marketing Postcards


realtor postcard alternatives

Check out these amazing alternatives to real estate marketing postcards that are all super quick and easy to implement into your business with a good CRM for Agents. 1. Real estate Drip drip marketing campaigns Drip marketing campaigns help you automate some of your keep in touch work. A great real estate CRM will come […]

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3 Key Elements to Successful Real Estate Contact Management


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A lot of Agents aren’t aware of important best practices when it comes to real estate contact management. Agents who excel in effective contact management forge strong relationships with their sphere and get the vast majority of their business from past clients in the form of repeat business and referrals. In this blog post we’ll […]

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The #1 Rule of Relationship Marketing


When you entered the real estate sales business, you were instructed to “get your name out there.”  You put your face on business cards, flyers, websites, social media, and park benches. You established your personal brand on all fronts. From there, reinforcing your brand and staying “top of mind” became an ongoing objective. If only […]

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3 Ways to Express Personality in Your Real Estate Email Marketing


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Today’s blog post is by leading real estate virtual assistant, Pamela Cendejas. Pamela is an IXACT Contact partner and founder of Second Self Virtual Assistance. Enjoy: You can always tell a good author by the descriptive details of their characters.  As you read, the players come alive and you’re able to imagine how they look and […]

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