Digital Marketing Ideas for Real Estate Agents


Digital marketing is not just a “nice to have” strategy for real estate agents, it’s a “must have” these days!  With over 60% of prospects using Google to find and research potential Agents (Properties Online, Inc.) it’s very important for real estate professionals to have an online presence in order to be found. If the […]

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How to Use Email to Reconnect with Clients


Chances are, a couple of your past real estate clients have fallen through the cracks.  In the midst of current listings and closings, meetings and the rest of your life, it’s not unusual to lose track of a couple of your past clients, especially if you haven’t enlisted the help of a real estate CRM […]

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11 Statistics Agents Need to Know


real estate statistics

There is a lot of data available about real estate sales.  The right information can offer some valuable insight into where an Agent should focus their attention to avoid common challenges and mistakes. We sifted through the stats and compiled the top 11 that you need to know. Check it out: Did these stats shed some […]

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How to Get FSBO Listings


for sale by owner

Wouldn’t it be nice if every For Sale By Owner (FSBO) listing understood the value and skill an Agent brings to the selling process? In an effort to skirt commission and without fully understanding the depth of knowledge required, many ambitious people attempt to sell their home without the help of a real estate agent. […]

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How to be a Memorable Agent


memorable realtor

Real estate agents do their best to present a professional, successful image. In fact, there’s such a uniform effort to appear like a successful agent, who belongs to a successful company, that most agent branding and marketing looks the same to the consumer. In NAR’s Profile of Home Buyers and Sellers, only 3% of consumers chose […]

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The 7 Deadly Sins of Real Estate Referral Marketing


real estate marketing sins

Like most real estate agents, you likely have a busy schedule – more hectic, in fact than most other independent professionals. You have a lot of balls in the air. You’re juggling meetings, hosting open houses, fielding offers, making phone calls, and plowing through paperwork.  It’s very easy to miss something and inadvertently create roadblocks […]

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