CASL Legislation and Its Implications on Your Real Estate Email Marketing


realtor email marketing

If you’re an Agent in Canada, you should be aware of Canada’s anti-spam legislation (CASL) and its implications on your real estate email marketing. There are important new CASL provisions that come into effect on July 1st. You need consent to send email marketing messages to those in your real estate CRM database.  Certain messages […]

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Add Social Media Share Buttons to Your Real Estate Email Marketing


Social media can be a powerful way to increase awareness of your services. As a result, you need to be integrating social media into your real estate email marketing. Social share buttons help you use social media to promote yourself. Sure, having a Facebook page and Twitter profile is great, but there’s more you can […]

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Amazing New Email Marketing Enhancements to IXACT Contact’s Real Estate CRM!


IXACT Contact has always been a leader when it comes to powerful email marketing functionality built right into the real estate CRM. But we’ve just taken it a step further with a suite of robust email marketing features that have just been added to the system! Add social media sharing buttons to any mass email […]

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Are You Making These 5 Fatal Real Estate Email Marketing Mistakes?


Do you want to make sure you’re following key real estate email marketing best practices? Are you wondering if there’s anything you should be doing differently? Below are five fatal email marketing mistakes that we see some agents making: 1.  All about you or what you’re selling You need to make sure the “WIIFM” is […]

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Want to Better Service Your Clients? Consider a CRM for Agents


What are you doing right now to offer exceptional service to your clients? Perhaps you respond to their inquiries right away, provide them with excellent advice, are proactive in showing them homes they may be interested in and anticipating their needs, and more. But are there other things you can be doing? Maybe you could […]

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What’s The Difference Between Hard Email Bounces and Soft Bounces?


real estate email marketing

IXACT Contact is the only real estate CRM that comes with Email Campaign Reporting; a feature that helps you to identify your hot leads and gives you key insight into how many people opened and forwarded your email and clicked on its links. It also tells you which emails hard bounced and which ones soft […]

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