The most successful marketing and sales strategies no longer revolve around broad demographic populations. Today, smart marketers supplement their mass marketing with relevant, personalized messaging that is hyper targeted to the individual. Why personalized marketing works for real estate agents Personalized marketing fits hand-in-hand with the in-person sales effort real estate agents make with their […]
reacosThink of a blog as your own personal take on the field of real estate. You’re on the front lines every day, interacting with clients and following the market, and a blog is a valuable place to do a brain dump to share your insights with your growing network. To answer the question, “do real […]
As a real estate agent, you know how powerfully important good relationships are for your business. It’s critical that everyone from your prospects to your past clients feel heard in order for you to be your most successful. But how do you really build those long-term relationships that keep coming back, year after year, with […]
If you’re not seeing results with your real estate email marketing, it’s time to ask yourself a question. When is the last time you updated your email marketing strategy? To keep your audience interested in your messages, and engaged with your brand, it could be time to shake things up! To help you, we’re sharing […]
There’s no denying the power of online reviews and ratings, including those on social platforms like Facebook. Ratings and reviews are everywhere, from being alongside each of the over 12 million products listed on Amazon, and every other major eCommerce site, to seller ratings on eBay and real estate agent ratings on ratemyagent.com. And if […]
An article originally published on Inman exposes 4 harmful lies that too many Agents tell themselves about their business. Are you guilty of telling yourself any of these untruths? To paraphrase what the author wrote, real estate agents already struggle with the misconception that all agents are greedy rather than helpful. It’s even worse that many […]