Top 3 Real Estate Marketing Ideas to Build Client Loyalty


You’ve developed a good relationship with a past client or referral source (and, of course, your real estate CRM played a key role!). You’ve built loyalty with that person, or are confident that you are well on your way. How do you maintain that momentum so that the loyalty you’ve worked so hard to nurture […]

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New Enhancements to Save You Time and Make Your Real Estate Marketing Shine!


1. NEW “QUICK TASK” LINK IN LEFT PANE AND CONTACT PROFILE. Here’s the scenario:  you want to look up a client’s phone number, give her a call, log the conversation, and create your follow-up task.  Before today, the first two steps were a snap with the “More Info” and “Log Call” links in the left pane.  […]

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Rich Real Estate Agent, Poor Real Estate Agent


I read a great article in ActiveRain recently, entitled “Rich Real Estate Agent, Poor Real Estate Agent.” The information in the article is so powerful that I felt the need to share it with all of you – our loyal blog readers. The data in the article is a result of a survey of 1,758 […]

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Reconnecting with Past Clients is Easier than You Might Think


One of the key elements of successful referral and repeat marketing is keeping in touch with past clients. Only by communicating in just the right way, at just the right frequency, can you ensure a steady stream of referrals and repeat sales. But what if you’ve lost touch with a client you did business with […]

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Ridiculously Simple Way to Revitalize Your Real Estate Marketing


Are you effective in your real estate marketing? Read the below article that was featured in AGBeat. It highlights the importance of tracking and measuring your real estate marketing and lead generation activities. There’s no point in spending money on marketing if it’s not effective, and if you’re not tracking and measuring the effectiveness of […]

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