Real Estate is About Relationships Not Just Lead Generation


invest_in_business_relationships

Today I want to share an article with you by Sunny Lake for Inman Select.  It’s a beautifully written piece emphasizing the importance of forming relationships as a real estate agent instead of only seeking anonymous leads from the web. At IXACT Contact we often discuss the importance of building relationships, establishing your Sphere of Influence and staying in […]

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How To Build Memorable Connections Within Your Sphere


real estate connections

Today I’m thrilled to share a post with you from Tom Ferry, CEO of Tom Ferry – Your Coach, an International Coaching and Training Company.  During his 26+ years in the industry Tom has influenced over 500,000 real estate professionals to create inner and outer wealth by helping them grow a prosperous business that they love. His […]

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How to Get FSBO Listings


for sale by owner

Wouldn’t it be nice if every For Sale By Owner (FSBO) listing understood the value and skill an Agent brings to the selling process? In an effort to skirt commission and without fully understanding the depth of knowledge required, many ambitious people attempt to sell their home without the help of a real estate agent. […]

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How to be a Memorable Agent


memorable realtor

Real estate agents do their best to present a professional, successful image. In fact, there’s such a uniform effort to appear like a successful agent, who belongs to a successful company, that most agent branding and marketing looks the same to the consumer. In NAR’s Profile of Home Buyers and Sellers, only 3% of consumers chose […]

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The 7 Deadly Sins of Real Estate Referral Marketing


real estate marketing sins

Like most real estate agents, you likely have a busy schedule – more hectic, in fact than most other independent professionals. You have a lot of balls in the air. You’re juggling meetings, hosting open houses, fielding offers, making phone calls, and plowing through paperwork.  It’s very easy to miss something and inadvertently create roadblocks […]

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Real Estate Prospecting Tips


Does the very thought of real estate prospecting make you shudder? If so, you aren’t alone. For many Agents prospecting is a necessary evil, one that is all too easy to postpone and drop to the bottom of your to do list. Yet the majority of real estate professionals are hungry for more quality leads, […]

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