A/B testing should be an important part of any agent’s real estate marketing arsenal. In this article, we’ll discuss A/B testing as it relates to email marketing campaigns. Take Your Real Estate Marketing to the Next Level If you’re serious about taking your real estate marketing to the next level, you’ll want to A/B split […]
Say an Agent completes a transaction. The client is pleased with the services, the price for which the house sold, the quality of the home purchased, etc. Then, a month later, the client receives a real estate e-Newsletter that the Agent has sent through their real estate contact management software. Even though the publication is […]
Real estate mogul Donald Trump has a lot of opinions on what it takes to be successful in business. But, when it comes to real estate marketing, what would Trump say about email marketing in particular? Should Agents be doing it more or doing it less? Is email “dead” like so many experts have claimed? Recent […]
As a real estate sales person who excels in generating clients through referrals and repeat business, you know that your real estate CRM database of past clients is a vital source of new business. However, another great source of leads is your list of fellow professionals in the “home industry” — plumbers, florists, tutoring services, […]
This is a fantastic blog post by our friends at Status Social Media. Email marketing is an important real estate marketing tactic that you should be using to grow your business. Your IXACT Contact real estate contact management software has a fully-featured email marketing system built-in, complete with pre-designed drip marketing campaigns and a monthly […]
During the 2012 Leading Real Estate Companies of the World® Conference in Orlando, Florida, Imprev conducted a survey among the Agents who attended and came back with some interesting real estate marketing findings. The focus of this article is the survey’s findings as they relate to real estate contact management. Email marketing was ranked by […]