How to Stay Top of Mind During the Holiday Season


Email inbox with a notification icon illustrating holiday real estate marketing ideas to stay top of mind with clients.

The holiday season is a time for goodwill, family, and reflection—but it’s also a time when business often slows down. As a real estate agent, you might worry about being forgotten amidst the flurry of gift-giving and travel planning.  However, the holidays are actually the perfect opportunity to connect with past clients and future prospects […]

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The Perfect Call to Action: How to Turn Prospects Into Qualified Leads


Colorful crowd of people with text about the perfect call to action—highlighting call to action examples for turning prospects into leads.

How do you turn a target audience of prospects into a target audience of qualified leads and customers? Enter the call to action. In this post, we’ll explore powerful call to action examples and how you can use them to boost engagement across your marketing. A call to action, or CTA, is one of the […]

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Evaluate Your Business From Time To Time


As a new real estate agent, it is never too early to review your real estate business. In fact, you should create a schedule that includes a consistent and comprehensive review of your marketing and communication activities. If you don’t do this, it is surprising how quickly things can go off track and, as a […]

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How to get your Real Estate Business Ready for the New Year: Part 2


We previously wrote a blog about how to get your real estate business ready for 2021 and highlighted the importance of Social Media. In this post, we will  outline a few additional steps to take in ensuring you are well prepped for the new year. So, if you have a few minutes to spare, please […]

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What do Real Estate Clients actually want?


Buying or selling a home is a major emotional event. Clients put their faith on the line with a real estate agent to deliver and exceed their expectations – while remaining a rock throughout this roller coaster ride. While every client and situation is different, there are many similarities that stand out to help you […]

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The #1 Email Marketing Mistake Made by Real Estate Agents


An effective real estate email campaign isn’t rocket science! It takes an organized lead database, good message content, compelling subject lines, solid marketing strategies and consistent effort. Of course, it helps tremendously if you have an excellent CRM for real estate! However, even with all of these things in place, agents can struggle with lead […]

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