Knowing how and where to invest your marketing budget for the greatest return isn’t an easy decision to make. You need to attract new clients, keep in touch with your current ones and nurture your leads – all while building your brand and growing your business. Email marketing is one of the best investments a […]
Getting your foot in the door as a “new-on-the-scene” real estate agent is challenging. Real estate sales can be cutthroat and competitive, but don’t let that discourage you. The big players in real estate didn’t start at the top. They have worked hard to grow their businesses and their personal brand. That’s why it pays […]
If you’re a regular reader of this blog, you know that we often discuss the importance of building meaningful real estate relationships, establishing your Sphere of Influence and staying in touch with your past clients. Repeat and referral business are so valuable and achieved through what? You guessed it: relationships. Building quality relationships comes naturally to some people, but for many […]
Real estate testimonials from your happy clients are a powerful business-building tool. In fact, they’re one of the best credibility indicators in your real estate marketing arsenal. Real estate leads expect you to be biased but they trust that other buyers and sellers will tell it like it is. That’s why testimonials are so powerful; […]
Keeping real estate marketing fresh can be a challenge for many agents. Today I’m sharing a blog post with you by Gregory Kiep that orginally appeared on Inman. Gregory offers 5 actionable ideas for breathing new life into tired real estate marketing. Gregory writes: The number of real estate agents in the market in 2016 […]
Are you feeling good about your online real estate marketing? Maybe you’re already sending out targeted emails and have a real estate website complete with a blog. If you’re still working on some of these elements, check out last week’s post Online Marketing Tactics for some tips. Today, I’d like to emphasize that although online […]