Real Estate Marketing 101: Get More Real Estate Leads and Referrals Through Sponsorship


How do you increase the number of referrals and real estate leads you get from your past clients and your sphere of influence (SOI) in your real estate sales career? One of the most effective ways is to sponsor a sports team, arts camp, competition or other kid’s event. Here’s how it works: Ask your best […]

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Google+ and Facebook Are Not CRM Tools


Inman News recently published a great article that I’d like to share with you below. With all the craze these days sparked by the emerging popularity of social media, many believe that sites like Facebook, Twitter, and Google +1 can replace any sort of  CRM. Well, if you believe that, I highly recommend re-considering. At […]

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What is The Real Value of a Client?


Many Agents define the value of a client in terms of the transaction. You sell your clients’ house. You buy them into a new home. You collect the commission. But the true value of a client goes well beyond that first deal. If you do the right things, it can, in fact, extend throughout your […]

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Sitting Down With Jennifer Allan-Hagedorn, Author of “Sell With Soul”


Jennifer Allan-Hagedorn, the top producing real estate broker turned Author, Speaker, and Trainer, knows how to energize a real estate sales career, and, as any of her followers will tell you, can motivate, inspire, and advise like no other. Jennifer’s books, Sell With Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends, […]

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Are You Tracking Where Your Real Estate Sales Business is Coming From?


Real estate professional, John Marshall, published this blog post on ActiveRain earlier on in the month and he makes some exceptional points. It’s such a good post that we think it deserves a re-blog. In this post, John mentions that when he looked at where his business was coming from last year, he discovered that the […]

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Real Estate Marketing Made Easy: Top Five Ways to Keep in Touch With Past Clients


At IXACT Contact, we’re often asked what the number one way to stay in touch with a past client is in real estate sales. Well, there’s no one answer so I’ve compiled a list of the top five ways to ensure that you’re staying top of mind and continuing to build those relationships with the […]

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